As a photographer you can’t disregard your technical skills, but taking pictures that are able to recount the moment you captured is essential to attract your clients and convince them to request additional services.
The art of storytelling is now a consolidated strategy and even your clients will be fascinated by it, especially if the story tells about a special day, like a wedding or the birth of a new life.
Telling stories to keep track of the past is a practice as old as fascinating. And it’s from the images -first drawn then photographed - that men have started to fix in mind the memories of important events.
But why do narrative have such an attracting power over people?
Our mind understands meanings and events more easily when they are organized in stories, and create with them a deep emotional connection. When the narration is made of images the emotional impact is even stronger.
The power of stories - if well used - can become a business opportunity to increase your sales and build customer loyalty. And even you can take advantage of it.
You can tell a story in many ways: by creating an album (the most traditional solution) or displays of wall and tabletop frames that portray instants of life to remember. With a visual storytelling hung on the wall or exposed on a flat surface, your clients will relive every day the emotions of that special moment.
How can you create wall or tabletop displays that will attract your clients?
We offer you many formats and styles of coordinated wall and tabletop frames, craftmade with materials and designs that make them fit in every decor. To inspire you we’ve published on our website some examples to start from and create an original, artistic display that you can adapt to your clients’ style or yours.
Now it’s up to you to turn your photos into a story to be seen everyday.